With two instances of 'systems' being brought up in this manner within such a short period of time it really made me decide to write this article right here.
We web marketers often cross paths with other web marketers offering...
- "THE system..."
- "The BEST system..."
- "Online marketing system..."
- "A system that is guaranteed to work..."
- "Plug right into this system, and it do all the work..."
I joined several of the free informational auto responders, out of curiosity. Each one offers to sell you their system, the one that worked for them. Now that is a VERY important six words there.
"...the one that worked for them."
Pretty profound when you pause and come to the realization, what works for someone else, may not necessarily work for YOU. It worked for THEM. They did it their way. You see, in this industry we often hear 'duplicate', 'do what I do', and you'll build the perfect business.
While pondering that fact, realize that the industry average is an 80% drop out rate. 8 of 10 people who get into network marketing, direct sales and party plans quit.
Now if the 'system' worked for 'everyone' wouldn't there be more success? Well, yes and no. You see, systems vary by the marketer. Some market via the web, some market person to person, some cold call via the phone. Now if you come across a 'system guaranteed to work' but it's a lead generation system to call leads, yet you refuse to get over a fear picking up the phone.... or if it's a system of local marketing and you are horrified of approaching people within 3 feet of you, or if it's a system telling you to you're going to have a problem.
If you do not have patience to start web marketing, or hate the idea of doing home parties, then those systems will not work for you.
Now don't despair, if one thing does not work for you, there are dozens of other ways that will. You have to find out how you are comfortable marketing and run with the fun! You should do what you love, really you should...
Some of the 'systems' I have seen are...
- Book 3 parties a week.
- Give a business card to everyone within 3 feet.
- Call your entire warm market of at least 100.
- Get leads with Pay Per Click Ads.
- Utilizing Social Networking.
- Go through the phone book and start calling.
- Generate hundreds of leads online.
- 3, 3, 3 (or 4, 4, 4 or 5, 5, 5 etc...)
In reality there is no one way, and no wrong way, you need to find the you way!
How does one find the 'you way'? Well this depends if you are already in the industry, or if you are looking to join the industry.
If you are IN the industry already, and are seeking mentor-ship... Go upline. So many uplines do have 'their' systems in place, but often there are several within the company offering different sorts of mentor-ship. Ask upline, contact corporate, find someone within your organization who offers leadership.
If you are NOT in the industry (or are in and have not been able to find a mentor in the company) Google it! There are many great mentors in the business, Dani Johnson, Jonathan Budd, John Fogg, Kim Klaver, Michael Clouse, Tim Sales and many, many more.
Be wary in your research as anyone can say "I've sponsored 100 people a month for the past three years..." Also be leery of anyone showing you paychecks on their website. If it sounds too good to be true, it probably is. Many sites have videos showing luxury cars, feet dangling from hammocks in tropical waters and huge houses. Do your due diligence. If you find someone in the public eye you are considering as a mentor, go find them on Facebook and/or follow them on twitter.
Find out 'who' they really are. Look at their pictures, see the person behind the website, explore the person behind the posting!
I firmly believe that ANYONE can excel in this industry, if they want to. There is no glass ceiling here.
If you want it, create it!
Alethea Anderson
Work at Home Mom and Home Business Mentor focusing on teaching what works best for YOU! No 'system' here, just the facts. I help you create your own prosperity by working with you to do what works best for YOU!
