Nearly everyone has heard of MLM (Multi Level Marketing) however, with new ways to grow home businesses I've coined the term MMM (Multi Method Marketing). You see the ways to successfully grow a home business are getting broader as people are becoming more and more creative.
When Direct Sales first started, people went door to door selling items (think dirt dumped on carpet while the vaccum man shows you how good this new vacuum works). Then came the Party Plan, where the ladies would gather for tea while watching a demonstration for the next helpful household items.
In enters nutritionals, people were not going door to door, they were not having parties, they were spreading the word, person to person via belly to belly marketing utilizing the 3 foot rule, calling their list of 100 and so on. This was an amazing method of growing an empire and the first industry billionaires were born.
Then, the Information Age came to life, in this past decade 2000-2009, the internet has become the latest and greatest way to grow a home based business. Where once before you could only reach as far as your legs, car or sometimes plane would take you, now we hold within the reach of our fingertips the entire world. New multi millionaires are sprouting up annually, and they've never even had to leave the comfort of their own home.
Which method is best for YOU? That is up to you! All the MMMs are still rocking the industry today. All methods that are not 'internet based' are considered 'Old School' however, Old School is tried and true and works. Actually, I am seeing a trend of Information Agers across many companies and company platforms taking a couple steps back and crossing into other realms they've not dabbled in before. Some are heading into the Direct Sales, Party Plan and/or Belly to Belly Marketing arenas.
Myself, a self-taught web marketer, webmistress and SEO maven is even setting up a new agenda! I, like many others am seeing the light in some of the older ways of marketing. Web marketing is my forte, I LOVE it, but I'm the first to tell anyone it is not for the impatient. It takes time, patience, time, devotion, time and persistance. Did I mention time?
So if you are in a home business or are seeking a home business, be sure to find the marketing niche that will work best for YOU! There are many companies out there, some are formatted for a specific type of marketing, some allow for many different means of marketing. I am fortunate enough that the company I represent allows all forms of marketing one can imagine which allows for an endless creative mindset and amazing success stories via all the platforms mentioned above.
No matter which method(s) you choose, the key to success is belief in yourself and an unwavering desire to succeed!
Alethea Anderson
I Love MMM
